85% of travellers read up to 10 online reviews. If the reviews aren't good, there is very little chance that the person will visit your hotel. Hotels can't cut corners anymore because their online ratings will suffer as a result.
Jean-Marie Chauvel has over 25 years of experience, acquired in Europe and the USA, in Sales Performance, Sales Promotion & Online Marketing. For the past 10 years, he has been in charge of MAXXCOM Internet. The company provides Innovative Marketing Solutions to Businesses all of sizes all over the World. Being an Expert in Reputation & Branding, Jean-Marie has conceptualized, with his team, a powerful Reputation Platform allowing companies to regain control of their Online & Offline Brand Image. Reputation Aegis is a complete Customer Intelligence Platform.
![[Infographic] How hotels should respond to online reviews](http://reputationaegis.com/images/easyblog_images/182/how-online-reviews-changed-the-hotel-industry.jpg)
